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Cruiser

$539.99
Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - Schwalbe Big Apple 24" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
$649.99 - $779.99
Toughen up your two-wheeled rides with the Townie Path 9D. The sleek design of this new bike includes some of the great features found on other Townies in the line, but with a little more attitude. Electra’s patented Flat Foot Technology, a 9-speed derailleur drivetrain, powerful hydraulic disc brakes and larger 27.5-inch tires provide riders with the confidence to take on a wider range of terrain. The tires include reflective sidewalls for better visibility and K-Shield protection to minimize the chance of a flat. - Comfort is key with a foot-forward pedal position, gel saddle and ergonomic grips. - 9 speeds and hydraulic brakes provide smooth riding on a wider range of terrain. - 27.5" puncture-resistant tires let you focus on the ride and avoid the dreaded flat. - For more versatility, add a Commuter Rear Rack Bag to pack all the necessities for an awesome adventure.
$630.00 - $760.00
Everything you need to tap into the pure and simple joy of riding a bike. With its comfortable rider position, 8-speed gearing, and wide, smooth-rolling tires, Vida will get you spinning with a smile on your face. It has disc brakes for smooth stopping power, plus a comfortable saddle and grips. - Premium Lightweight Alloy Frame—Durable ALUXX aluminum frameset. - Integrated Stem—Short stem provides better control. - Comfortable Saddle—Selle Royal saddle offers a smooth and pleasant ride. - Disc Brakes—Powerful braking performance for maximum control in all conditions. - Grippy Tires—High-volume 2.4-inch tires provide a smooth ride experience. - Wide Gear Range—8-speed drivetrain for hilly terrain.
$549.99
The Cruiser Lux elevates the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, painted fenders, custom components and, of course, Electra’s patented Flat Foot Technology. With a 3-speed internal hub, it's practical yet eye-catching, making it the perfect statement piece wherever you want to go. It's right for you if... You enjoy the ease and simplicity of our Classic Cruiser but prefer the upgrades offered on the Cruiser Lux. Ride in style on the boardwalk, bike path and everywhere in between on the Cruiser Lux 3i. The tech you get The Cruiser Lux 3i has a 3-speed internal hub for those wanting a few more gears and minimal maintenance. Linear-pull brakes and a rear coaster brake provide smooth stopping power. Cushy 26" RetroRunner tires, custom saddle and grips create a comfortable and stylish ride. The final word The classic beach cruiser was our first muse. After years of innovation and developing our signature style and attention to detail, the Cruiser Lux was born. Enjoy cruising comfortably on a more open frame geometry and relaxed seat angle. Afterall, our Cruisers are simple, fun and easy to ride. Why you'll love it - It's in the name...Cruiser Lux features the classic look of a beach cruiser with added details that take it to the next level. - Comfort and control are key with Electra's patented Flat Foot Technology. - The low maintenance coaster brake and 3-speed drivetrain keep riding fun and uncomplicated. - Add a bell, basket or a surf rack to make the most of those long summer days.
$600.00
Roll to the corner coffee shop or take a relaxing spin on the boardwalk. A ride on this classic cruiser is both relaxing and invigorating, all at the same time. It’s laid back, smooth, and always in style. With its beach cruiser DNA, Simple is at home on any road or path. Behind the laid-back looks is a smart design with modern features including a lightweight aluminum frame. The fat tires, plush saddle, and stable upright rider positioning help give Simple its casual, worry-free ride quality. - Light and durable: ALUXX aluminum frame makes it easier to ride hills, and rustproof chain provides long-lasting performance in all types of weather. - Comfort: Cushioned saddle and high-volume balloon tires soak up bumps and road vibrations. - Smart accessories: Built-in kickstand makes it easy to store, at home, and wherever you go.
$649.99 - $729.99
Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - The Original EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements. - Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
$649.99 - $699.99 $649.99 - $729.99 On Sale
The Electra Townie® 7D is the best-selling bike in the U.S. for a reason. It's stylish, simple and fun. Complete with Flat Foot Technology®, enjoy an upright seating position that lets you plant your feet flat on the ground whenever you want. It comes equipped with lights and fenders making it the perfect run-around-town bike. It's right for you if... You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from. The tech you get Shimano Revo twist shifter transitions through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration and Bontrager 26" tires roll smooth for a cushy ride. Color matched fenders keep you clean in all weather conditions while front and rear lights keep you safe. The final word The Townie® is the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style, and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone. Why you'll love it - Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic, and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
$590.00
Slow down, look around, take it all in. A ride on this classic cruiser is both relaxing and invigorating, all at the same time. It’s laid back, smooth and always in style. With its beach cruiser DNA and its city bike comfort, Simple Three is at home on any road or path. Behind the laid-back looks is a smart design with modern features including a lightweight aluminum frame, easy gearing options, fenders and a rear rack. And the comfy balloon tires, plush saddle, and stable upright rider positioning help give Simple its casual, worry-free ride quality. KEY PERFORMANCE FACTORS Light and durable - ALUXX aluminum frames makes it easier to ride hills, and rustproof chain provides long-lasting performance in all types of weather. Comfort - Cushioned saddle and large-volume balloon tires soak up bumps and road vibrations. Smart accessories - Built-in kickstand, fenders and rear rack makes it easy to ride in street clothes and carry your essentials.
$629.99
It's right for you if... You're looking for a fun, quality bike that is both comfortable and stylish. Or maybe it's your first time riding since being a kid. Or you just want to get outside on two wheels more. With our patented Flat Foot Technology®, you’ll experience the comfort and control of our unique frame geometry in great colors to choose from. The tech you get Shimano Revo twist shifter provides a smooth transition through 7 gears, allowing you to climb hills with ease. Linear-pull brakes control deceleration for easy stopping and Bontrager 26" tires roll smooth for a cushy ride. Internal cable routing, water bottle mounts and platform pedals round out the ride. The final word The Townie® 7D continues to be the best-selling bike in the U.S. for a reason. Once you ride a Townie everything else is just a bike. It provides the utmost in comfort, style and quality. Take a test ride and feel the Electra difference. With a variety of bold colors to choose from and features that will help you go the distance, the Townie Collection offers something for everyone. Why you'll love it - Bontrager 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
$649.99
Lucky number 7 means gears a-plenty for most general riding. With a Shimano 7-speed derailleur, powerful front and rear linear-pull brakes and Electra’s Flat Foot Technology, the Townie 7D is the best-selling bike in the U.S. - The Original EQ comes fully equipped with Hub Dynamo powered front and rear bright LED lights and painted fenders to protect from the elements. - Schwalbe Big Apple 26" tires with a puncture-resistant casing roll smooth and stable over most surfaces. - Linear-pull brakes help control your roll with easy-stopping. - Enjoy the ride on our cushy, ergonomic and shock absorbent elastomer saddle. - Enjoy as-is, or personalize your ride with Electra accessories and make it your own with fenders, a basket or bell.
$649.99
Schwinn's Town & Country is versatile, comfortable, and stylish. A lightweight aluminum frame and an easy-to-use 3-speed shifter make this great tricycle easy to pedal over any surface. Plus, the internal hub makes it practically maintenance free. The swept back cruiser handlebars and soft, padded seat are perfect for cruising to the farmer's market or along the boardwalk!
$569.99
Across campus, around town and wherever you choose to go, Sun's Cruz 7 will get you there in style. The agile aluminum frame boasts classic lines for a cool, old-school flavor, while the steel fork smooths out the ride. And with seven speeds at your disposal, you'll always have the perfect gear for easy climbing and descending. Plus, the springer saddle and wide, swept-back bars deliver an awesome upright position and outstanding comfort. What's more, the Cruz comes with fenders to keep you clean and dry even when road conditions are less than ideal.
$649.99 $649.99 - $849.99 On Sale
Toughen up your two-wheeled rides with the Townie Path 9D. The sleek design of this new bike includes some of the great features found on other Townies in the line, but with a little more attitude. Electra’s patented Flat Foot Technology, a 9-speed derailleur drivetrain, powerful hydraulic disc brakes and larger 27.5-inch tires provide riders with the confidence to take on a wider range of terrain. The tires include reflective sidewalls for better visibility and K-Shield protection to minimize the chance of a flat. - Comfort is key with a foot-forward pedal position, gel saddle and ergonomic grips. - 9 speeds and hydraulic brakes provide smooth riding on a wider range of terrain. - 27.5" puncture-resistant tires let you focus on the ride and avoid the dreaded flat. - For more versatility, add a Commuter Rear Rack Bag to pack all the necessities for an awesome adventure.
$549.99 - $584.99
The Cruiser Lux takes the basic Cruiser to the next level with modern refinements like a lightweight aluminum frame, customized components, and of course Electra’s patented Flat Foot Technology. - Lightweight 6061-T6 aluminum frame - Shimano Nexus internal three-speed w/coaster brake - Alloy linear pull brakes - Alloy crank and sealed cartridge bottom bracket - Alloy seat post - 26”x 2.35" balloon tires - Custom saddle and grips
$619.99
Across campus or around town, Sun's Cruz 3 will get you there in style. The agile aluminum frame boasts classic lines for a cool, old-school flavor. And, the 3-speed rear hub lets you pick the perfect gear, whether you're racing to get to class or work, or just climbing the hill back home. Plus, the springer saddle and wide, swept-back bars deliver an awesome upright position, while the fenders keep you clean and dry even when road conditions are less than ideal.
$789.99
- 6061 Aluminum alloy frame - Alloy crankset with sealed cartridge bottom bracket - 80mm wide alloy rims with stainless steel spokes - 26" x 3.5" Vee Tire Co. Speedster tires - Steel cruiser handlebar - Sun custom cruiser saddle - Steel chain guard - Alloy kickstand - Frame Size: 18.5" - Frame Standover: 32" - Wheel Size: 26" - Gearing: 7-speed - Brakes: Disc Brake - Bike Weight: 41 lbs - Rider Weight Limit: 250 lbs
$639.99
The Drifter is an ideal choice for casual rides around the neighborhood, bike path, or wherever your adventure awaits. The unique Foot Forward pedal placement and easy upright riding position ensure total comfort and stability while on the bike. The Foot Forward position allows you to maintain proper saddle height while still having the ability to place your feet on the ground when seated. The Drifter 3 features a 3-speed internal hub that offers enough gearing for most terrain as well as minimal maintenance. - Lightweight 6061 alloy frame with foot-forward riding position - Alloy crankset with sealed cartridge bottom bracket - Alloy rims with stainless steel spokes - 26 x 2.25-inch multi-condition tires - Alloy upright city handlebar and stem - Sun custom cruiser saddle and ergo grips - Steel chain guard - Alloy kickstand
$549.99
The ideal choice for casual rides around the neighborhood, bike path, or wherever your adventure awaits. Our unique Foot Forward pedal placement and easy upright riding position ensure total comfort and stability while on the bike. The Foot Forward position allows you to maintain proper saddle height while still having the ability to place your feet on the ground when seated. The Drifter 1 provides the blissful simplicity of a single gear for those days when you just want to cruise around. - Lightweight 6061 alloy frame with foot-forward riding position - Alloy crankset with sealed cartridge bottom bracket - Alloy rims with stainless steel spokes - 26 x 2.25-inch multi-condition tires - Alloy upright city handlebar and stem - Sun custom cruiser saddle and ergo grips - Steel chain guard - Alloy kickstand
$549.99
- 6061 Aluminum alloy frame - Alloy crankset with sealed cartridge bottom bracket - 80mm wide alloy rims with stainless steel spokes - 26" x 3.5" Vee Tire Co. Speedster tires - Steel cruiser handlebar - Sun custom cruiser saddle - Steel chain guard - Alloy kickstand - Frame Size: 16" - Frame Standover: 19.5" - Wheel Size: 26" - Gearing: 1-speed - Brakes: Coaster Brake - Bike Weight: 37 lbs - Rider Weight Limit: 250 lbs
$519.99
Sun's Cruz CB is light, quick, nimble and durable to give you years of pedaling pleasure. The lightweight aluminum frame and steel fork combine for a smooth, snappy ride you'll love. And, this cool cruiser boasts a low-maintenance, one-speed drivetrain with a sure-stopping coaster brake and a classy retro look that'll make you the envy of the block. Plus, the Cruz features Sun's standard foot-forward design that helps you step down easily when you need to.
$590.00
Every ride becomes a vacation when comfort combines with the classic style of Simple W to bring the mellow vibes of the simple life. Simple W brings the simple fun of riding bikes, combining a classic look, comfortable ride and offering functionality. The stable frame and step-through design makes it a confident choice for riders of all abilities. Made with lightweight ALUXX aluminum, it is ideal for quick trips around town and bike path adventures. Simple W is offered in a number of playful and unique graphics patterns. All models come with a chainguard and kickstand while certain models come equipped with a front basket and front and fear fenders. WHY WE LOVE IT Enjoy the freedom of the roads with the wind in your face on this iconic beach cruiser. This bike offers a comfortable and smooth ride with balloon tires, a plush saddle and swept-back handlebars. It shows classic looks with modern technology including a lightweight aluminum frame with a chainguard, multiple gear options.
$699.99
With its sweeping curves, the Pure City Step-Through has the classic look of a cobblestone street with a smooth modern feel. Whether you're headed uptown, downtown, or just around the corner, if you're on this bike, you'll always be taking the scenic route! Speeds to meet your needs We designed these bikes to thrive in whatever city you call home. Because not every city is created equally, we built two different gearing options so you can pick that set-up that’s right for you. The 3-speed gives you a small range of gears to cycle through and the internal hub is unmatched for ease of use and creating a clean, minimalist look. The 8-speed gives you a wider range of gears to tackle tough hills and haul heavier loads. - Internal hub for ease of use, a minimalist look, and low maintenance. - Shift without pedaling, ideal for cities or stop-and-go riding. - Easier to adjust and more reliable than a derailleur.
$639.99
Our Pure City Classic is one smooth glass of class. Designed to effortlessly take you from Point A to Point B, it's ready to quench your thirst for riding, and give you a nice little buzzy feeling at the same time. - Custom tig-welded high-tensile steel frame - Stylish upright feel with riser style bars - Fast-rolling 700c x 35mm tires - Quick shifting 8-speed gearing - Powerful dual-pivot brakes front and rear - Smooth city cruising with a vintage flair - Includes rear rack and fenders
$699.99
With its sweeping curves, the Pure City Step-Through has the classic look of a cobblestone street with a smooth modern feel. Whether you're headed uptown, downtown, or just around the corner, if you're on this bike, you'll always be taking the scenic route! Speeds to meet your needs We designed these bikes to thrive in whatever city you call home. Because not every city is created equally, we built two different gearing options so you can pick that set-up that’s right for you. The 3-speed gives you a small range of gears to cycle through and the internal hub is unmatched for ease of use and creating a clean, minimalist look. The 8-speed gives you a wider range of gears to tackle tough hills and haul heavier loads. - Internal hub for ease of use, a minimalist look, and low maintenance. - Shift without pedaling, ideal for cities or stop-and-go riding. - Easier to adjust and more reliable than a derailleur.
$639.99
With its sweeping curves, the Pure City Step-Through has the classic look of a cobblestone street with a smooth modern feel. Whether you're headed uptown, downtown, or just around the corner, if you're on this bike, you'll always be taking the scenic route! Speeds to meet your needs We designed these bikes to thrive in whatever city you call home. Because not every city is created equally, we built two different gearing options so you can pick that set-up that's right for you. The 3-speed gives you a small range of gears to cycle through and the internal hub is unmatched for ease of use and creating a clean, minimalist look. The 8-speed gives you a wider range of gears to tackle tough hills and haul heavier loads. - Wider range of gears for taming hilly cities or hauling heavy loads. - Higher top speed before "spinning out". - Cheaper to own, repair, and replace.
$699.99
Our Pure City Classic is one smooth glass of class. Designed to effortlessly take you from Point A to Point B, it's ready to quench your thirst for riding, and give you a nice little buzzy feeling at the same time. - Custom tig-welded high-tensile steel frame - Stylish upright feel with riser style bars - Fast-rolling 700c x 35mm tires - Durable internally geared 3-speed shifting - Powerful dual-pivot brakes front and rear - Smooth city cruising with a vintage flair - Includes rear rack and fenders
$639.99
With its sweeping curves, the Pure City Step-Through has the classic look of a cobblestone street with a smooth modern feel. Whether you're headed uptown, downtown, or just around the corner, if you're on this bike, you'll always be taking the scenic route! Speeds to meet your needs We designed these bikes to thrive in whatever city you call home. Because not every city is created equally, we built two different gearing options so you can pick that set-up that's right for you. The 3-speed gives you a small range of gears to cycle through and the internal hub is unmatched for ease of use and creating a clean, minimalist look. The 8-speed gives you a wider range of gears to tackle tough hills and haul heavier loads. - Wider range of gears for taming hilly cities or hauling heavy loads. - Higher top speed before "spinning out". - Cheaper to own, repair, and replace.
$649.99
- Lightweight 6061 aluminum easy step-through frame - Alloy crankset with sealed cartridge bottom bracket - Alloy rims with stainless steel spokes - Classic city handlebar and alloy stem - Sun comfort saddle - Alloy kickstand - Wheel Size: 27.5" - Gearing: 7-speed - Brakes: Rim Brake - Bike Weight: 32 lbs - Rider Weight Limit: 250 lbs
$699.99
The Drifter is an ideal choice for casual rides around the neighborhood, bike path, or wherever your adventure awaits. The unique Foot Forward pedal placement and easy upright riding position ensure total comfort and stability while on the bike. The Foot Forward position allows you to maintain proper saddle height while still having the ability to place your feet on the ground when seated. The Drifter 21 features 21 speeds for comfortable pedaling on all types of terrain. - Lightweight 6061 alloy frame with foot-forward riding position - Alloy crankset with sealed cartridge bottom bracket - Alloy rims with stainless steel spokes - 26 x 2.25-inch multi-condition tires - Alloy upright city handlebar and stem - Sun custom cruiser saddle and ergo grips - Steel chain guard - Alloy kickstand
$639.99
The Drifter is an ideal choice for casual rides around the neighborhood, bike path, or wherever your adventure awaits. The unique Foot Forward pedal placement and easy upright riding position ensure total comfort and stability while on the bike. The Foot Forward position allows you to maintain proper saddle height while still having the ability to place your feet on the ground when seated. The Drifter 3 features a 3-speed internal hub that offers enough gearing for most terrain as well as minimal maintenance. - Lightweight 6061 alloy frame with foot-forward riding position - Alloy crankset with sealed cartridge bottom bracket - Alloy rims with stainless steel spokes - 26 x 2.25-inch multi-condition tires - Alloy upright city handlebar and stem - Sun custom cruiser saddle and ergo grips - Steel chain guard - Alloy kickstand
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